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Cars

No Men allowed - A new cab service just for the ladies.

By: Karthik :+: Under: Cars, Desi Ishtyle, It Happens Only in India
On: ⋅ March 7, 2007 ⋅  Email this post ⋅  Print this post ⋅ Post a comment
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Capitalizing on the lack of safety and security, Revathi Roy is launching a new cab service in Bombay (now called Mumbai) exclusively for women. And she calls it Forsche a play on the German sports car maker’s name.

Her business plan is very simple. Providing a women’s only cab service with women drivers. She seems to have missed just one thing, the price.

According to the report by CNN-IBN, a ride in the top of the line cab would cost you INR. 4000 or USD 80 (approx.), I just can’t figure that part out.

Either way it looks like a decent idea, at least until the other cabbies catch up.

Watch the news clip after the jump.

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